Cost-effective Email Marketing solutions from 79nights
Need some reasons why your business could use some cost-effective Email Marketing? Look no further...
- It's Inexpensive: Email marketing is an affordable way to stretch a tight marketing budget. Unlike direct mail, there is virtually no production, materials or postage expense. Email marketing is 20 times more cost effective than direct mail, and can cost a lot less than you might think
- It's Effective: Email marketing enables you to proactively communicate with your existing customers and prospects instead of passively waiting for them to return to your website or business premises. You can easily target your emails by source, interest, or list. Overall, email communications sent to your prospect and customer lists, can single-handedly improve the Return On Investment (ROI) of all of your lead generation and customer retention programs
- It's Immediate: Email marketing has two great advantages over other marketing vehicles. Firstly, you can create and send compelling email newsletters, promotions, announcements or more in hours or days. No production time is required to create and send professional communications once templates have been set up. Second, email marketing generates an immediate response. The call to action is clear: "Click here to take advantage of this offer", or "to learn more about this service", or to "attend this event". Initial campaign response generally occurs within 48 hours of the time the email campaign is sent
- It's Measurable: Unlike other marketing vehicles, results from email campaigns are easily measured. Results are reported in terms of "opens", which report how many people saw your offer or newsletters, Click Through Rates (CTRs), which measure how many people actually clicked on the links in your email, and who actually clicked on those links
- It's Easy: 79nights can either design your email for you or you can choose from many professional HTML templates. All Email campaigns include List segmentation and targeting capabilities, as well as, automatic tracking and reporting. So, you are free to concentrate on your unique message while the rest is done for you
Does it feel like it's time to put email marketing to work for your business? If so, please contact us at 79nights today and we'll be happy to come and discuss the options and costs with you.